INGLEWOOD (Calif.) — Success is measured in titles. Los Angeles RamsThey arrived at their own palace stadium for Sunday’s match Super Bowl LVIWith plenty of catch-up to do.
The Rams left St. Louis in 2016 for Los Angeles. They never forgot that they were going to Los Angeles. The Dodgers’ home. You can even find a USC town football team.
Los Angeles had not been a major football city for 22 years. And even before the Rams moved to St. Louis in 1995, after 48 years living in Southern California, the Dodgers, Lakers and Rams ruled. The Rams realized that the only way to win over a city so obsessed by banners and rings was to start collecting their own.
Six years after those struggles, the Rams made their first big step in the right direction Sunday night. In an entertaining and dramatic Super Bowl, the Rams swept past the opposition. Cincinnati Bengals 23-20They won their first Lombardi trophy as they remained in L.A.
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Kevin Demoff, Rams chief operating office, said that the most important thing to do after 20 years of being absent is to attract the next generation. It’s not about flipping someone already in the game. Pittsburgh SteelersI am a Rams fan. I grew up in Pittsburgh. While it would be wonderful if that happened, it might not be realistic. It’s all about their children, who are now aged 8, 9, and 10. Cooper Kupp jerseys, wearing Aaron Donaldbecoming lifelong Rams supporters and getting jerseys. This is what these two weeks are all about. This is what this season was all about.
The Rams believe it is more than just winning. Demoff, receiver Robert WoodsThey know how to connect with this community because it is where they were raised.
It works only when there is entertainment, as the 1980s Showtime Lakers and the Dodgers of “Fernandomania”, or even the Wayne Gretzky Kings in the NHL, can attest.
Be the first to win a title and make celebrities look good.
Woods said, “We have a football team here; it’s our duty to be part of the L.A. legacy and L.A. history.” You must win championships in L.A. We feel like champions. Our fans are proud of us. We make them loyal fans. This is how we do it. You are the champion. Parades are held down Figueroa and other streets. It’s a great way to reach new fans, kids, and is a big impactful. This is how they choose you as their favorite team. This is how you can build long-lasting, loyal fans. You get rings, you get trophies.”
The Rams’ victory against the Bengals was a glimpse into what that could look like. A Sofi Stadium filled with Cincinnati fans, the Rams’ rapidly growing fan base made its voice heard in key moments. The most notable was when Donald pulled down Bengals quarterback. Joe BurrowOn fourth down, force the game-sealing endpoint
Jay-Z and Kanye West were there as well as Charlize Theron and Ben Affleck. Jennifer Lopez was also present. LeBron James, Justin Bieber (Dwayne “The Rock”) Johnson, Drake, Will Ferrell. Sean Penn and Ryan Reynolds were also in attendance.
It was no accident that all these luminaries were there to witness a Rams team built upon a foundation of stars like Donald, Kupp, and others. Matthew Stafford, Jalen Ramsey, Von MillerAnd Odell Beckham Jr. Sean McVay is the head coach.
Demoff stated that “the one thing we all discuss is that we’re in the entertainment industry and sports is entertainment.” Los Angeles is home to many teams associated with winning. It’s possible that this is a market-specific phenomenon, but that was an example of how Angelenos have learned to win. You know the way it looks, but it doesn’t necessarily have to be the exact same.
Despite Sunday’s win, it’s clear that the Rams don’t have the same level of support as Dodger or Laker in this city.
The Rams held an NFC Championship Game on Jan. 30 that was overrun and won by rival fans San Francisco 49ers. Demoff was disappointed by this experience until the Rams’ fourth-quarter comeback that saw them advance to the Super Bowl.
Although it could be some time before the Sofi Stadium public announcement announcer blasts his trademark “WHO’S HOUSE?” It belongs to the Rams, and fans who respond can confirm it.
However, Sunday’s win could help speed up a process that the Rams know will take longer. More banners.
Demoff stated, “I believe we can reach the same level as the Dodgers or the Lakers were and will continue to be.” “But those teams have had decades and decades of success. They won championships. They also built a diverse fan base. Stars. Legends. Hall of Fame. … One great season cannot take you to the top of this market. To reach the pinnacle of this marketplace, you must have great seasons after great decades after great decades and build fans and generations.
After all, it is unlikely that a franchise in this community will be successful unless it has some blockbuster sequels.